FIPA-TRT: STARTING A CAMPAIGN "INVEST IN BOSNIA AND HERZEGOVINA"

By giving a statement for promotional purposes, the Director of the Foreign Investment Promotion Agency of BiH (FIPA) Gordan Milinić started a new campaign "Invest in Bosnia and Herzegovina" and formalized cooperation with the national public broadcaster of Turkey - TRT on promotion of Bosnia and Herzegovina as an investment location, investment opportunities and sectors that might be of interest to Turkish investors. 

The first material was recorded at FIPA in order to promote the country, which will be presented on TRT. The cooperation will continue through recording and broadcasting new content in which will be included other relevant interlocutors.

Taking into account the trend of the foreign investments decrease in BiH in recent years, and the negative image of Bosnia and Herzegovina in international business communities, FIPA has designated a new promotional campaign "INVEST IN BOSNIA AND HERZEGOVINA," which will be realized in the foreign media with the aim to try to improve the image and perception of Bosnia and Herzegovina as an interesting investment location and as a tourist destination.

The new promotional campaign in foreign media called "Invest in BiH" will include all institutions in Bosnia and Herzegovina, entities, cantons, cities and municipalities which are participating in the process of attracting foreign investments.